Author: David Lam
Company: Ubisoft
Ubisoft is a video game producing, developing, and publishing company. It is in France and is best known for their most successful game Assassin’s Creed II. The Assassin’s Creed series is probably one of the most successful series of story driven games of today. It is the third largest independent videogame publisher in Europe and fourth in the USA. Yves Guillemot is the CEO of the company and the company had a revenue of 508 million in Euros from 2003-2004. With the release of the Assassin’s Creed series this revenue has gone up exponentially. The series contributed to the revenue positively and their revenue in 2008-2009 reached 1 billion Euros. There were five Guillemot brothers involved in the founding of the company. Yves made deals in order to have their games distributed. Ubisoft became a public trade company in 1996 and opened offices throughout the globe. It is known as the fourth largest video game company in the world and has begun hiring thousands of new employees recently. They have made many famous games and their best works are Assassin’s Creed 1, 2, and the third Bortherhood. Other well known games include Tom Clancy’s Rainbow Six and Splinter Cell. Rayman is one of their classic games along with Prince of Persia. They publish many games and the third Assassin’s Creed is being highly anticipated. The game is being revered as the best of the series. It features a sandbox game style combined with a well developed story line. You, as the main character, must use stealth in order to kill and investigate. The game ties very well with the culture in Europe since parkour is such a well known hobby in Europe. The main character must use parkour as means of transportation in the game and that has appealed to many Europeans especially the French since parkour originated in France. All in all Ubisoft is a more modern company known for publishing good games.
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